Panasonic is teaming up with the Asakusa Denbouin Street Shop Association for an epic event geared towards international tourists: NINJA’S MISSION with LinkRay!
The event makes use of Panasonic’s LinkRay data delivery system, and the mission has already started! It will run until Jan. 31, 2018.
More and more tourists are expected to come with 2020 on the horizon, and Asakusa has always been a popular location. With this in mind, the event has been put together as a way to overcome the language barrier.
The plan is centered around the Shiranami Gonin Otoko, 5 thief characters appearing on the kabuki stage. By using Panasonic’s “LinkRay” app on light boxes near the thieves, users will be rewarded with digital content themed around Japanese culture.
Panasonic plans to continue using LinkRay for even more projects around airports, train stations, and popular sightseeing locations to offer different services and assistance for international tourists.
Event Details
Event Name: NINJA’S MISSION with LinkRay
Dates: Dec. 26, 2017 ~ Jan. 31, 2018
Location: Asakusa, Denbouin Street (East Side)
Denbouin Street East Shop Association Site: http://welcometaito.jp/syouten/asakusa-11/
Organization: Panasonic
Collaboration: Denbouin Street East Shop Association / Kayac Inc.
NINJA’S MISSION Official Site: https://ninjas-mission.com/